GENERAL PROGRAM

Sunday 21/02

 

10:00-16:00 hrs

Registration at the Havana International Conference Center.

Monday 22/02

 

09:30 hrs

Press Conference. Submission of the Press Dossier XII Festival.* (Room 3 International Conference Center)

10:00-16:00 hrs

Registration at the International Conference Center.

13:00-16:00 hrs

Preliminary Habanosommelier (Room 5, by invitation).

14:00 hrs

Inauguration of the Fair-related Exhibition.

14:30 hrs

Preliminary: Alliance Habanos/Tequila (Room 6, by invitation)

19:00 hrs

Welcome Evening. Gran Teatro de La Habana.
Presentation of Habanos, s.a. launches 2010.
Exclusive concert of Maestro Chucho Valdés and guest musicians.
Welcome Cocktail: Carpentier Room of the Gran Teatro de La Habana.

Tuesday 23/02

 

07:00-16:00 hrs

Visit to Vuelta Abajo plantations, Pinar del Río.

 

Free evening.

Wednesday 24/02

 

10:00-10:30 hrs

Inauguration of the International Seminar.
Main commercial results of Habanos, s.a. in 2009. Novelties 2010.
Mr. Manuel García Morejón, Commercial Vice-president Habanos, s.a. (Room 4).

10:30-11:15 hrs

Master conference: “How to date Habanos boxes?”, by Mr. Simon Chase (Room 4)

11:15-11:45 hrs

Coffee break

11:45-12:45 hrs

Panel Habanos/Vintage, conducted by Mr. James Suckling (Room 4).

12:45-14:30 hrs

Lunch at “El Bucán” restaurant.

14:30-16:00 hrs

Master class on the technique of rolling a Habano totally by hand. ”How to make a Laguito No. 2”? Conducted by Mr. Arnaldo Ovalles, Director of El Laguito factory (Room 3)

16:00-17:00 hrs

“Flavors and aromas”: For the enjoyment of combinations of Habanos with coffee, Armagnac, Brandy, Cuban rums and other products.

20:00 hrs

Evening: “Women in Habanos”.
Presentation of a new size specially dedicated to women.
Museo de Bellas Artes (Museum of Fine Arts).

Thursday 25/02

 

09:00-12:00 hrs

Visit to Habanos factories La Corona and El Laguito

12:30-14:00 hrs

Lunch at “El Bucán” restaurant.

14:00-15:30 hrs

Final Alliance Habanos/Tequila. Conducted by Mr. Adargelio Garrido, Habanos, s.a. and the Tequila Regulatory Council (Room 3).

15:30-16:30 hrs

 

19:00 hrs

Free evening

Friday 26/02

10:00-11:30 hrs

Final of the Habanosommelier Contest (Room 3).

11:30-12:30 hrs

Master Conference: “The Spirit of Smoke. A Taino Ritual for Cohiba”, by historian José Antonio García, researcher from the “José Martí” National Library of Cuba (Room 4)

12:30-13:00 hrs

Festival closing ceremony (Room 4).
Awarding of Prizes:

  • Best stand by category.
  • Winner of the Habanosommelier Contest.

13:00 hrs

Farewell lunch at “El Bucán” restaurant.

20:00 hrs

Gala Evening dedicated to Cohiba and its new line.
PABEXPO. Room C.